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In the fourth quarter of 2024, personal finance apps in New Zealand showed varied performance trends on the iOS platform. Here's a closer look at the top five apps, based on data from Sensor Tower.
YNAB experienced fluctuating weekly revenue, ranging from $41 to $368, with a notable peak in mid-December. Downloads spiked in early December, reaching 517, while weekly active users grew steadily, peaking at 788 by mid-December.
Splitwise maintained a consistent revenue flow, finishing the quarter with $244 in the final week. Downloads saw a significant increase towards the end of December, culminating at 997. Active users rose consistently, hitting a high of 18K by the last week.
Buddy: Budget Planner App saw a moderate increase in revenue, peaking at $223 in early October. Downloads surged at the end of December to 585, with active users also rising to 598 by the quarter's end.
PocketSmith Sidekick displayed steady revenue with minor fluctuations, closing the quarter at $47. Downloads were relatively stable, with a slight uptick at the end of December, reaching 136.
Spendee Budget App & Planner had varied revenue, peaking at $101 in late October. Downloads increased notably at the end of December to 165, while active users grew, reaching 1K by the end of the quarter.
These insights provide a snapshot of the dynamic trends in personal finance app usage and revenue in New Zealand's iOS market. For more detailed insights, check out Sensor Tower's comprehensive data.