In the final quarter of 2024, fast food and fast casual restaurant apps in Colombia displayed varied performance metrics on the unified platform. Here’s a closer look at how the top five apps fared during this period.

McDonald's Offers and Delivery saw fluctuating weekly downloads, peaking at approximately 83K in late November. The app maintained a robust user base, with active users reaching a high of around 800K in the same week.

KFC APP (Ecu, Col, Chi, Arg) experienced a steady rise in downloads, culminating in over 30K in the final week of December. Active users showed consistent engagement, peaking at nearly 231K by the end of the quarter.

Domino's Pizza Colombia had moderate download numbers, with a slight dip mid-quarter before recovering to about 9.7K in late December. Active user stats reflected a positive trend, climbing to around 80K in early December.

Mac Pollo showed a decline in downloads throughout the quarter, starting at 2.8K and dropping to just over 400 by the end of December. Active users peaked at 51.6K in early December, indicating stable engagement despite the download decrease.

Lastly, Burger King® Colombia had relatively low download figures, with a small peak of about 960 in late November. Active users gradually increased to reach approximately 9.6K in early December.

These insights, sourced from Sensor Tower, highlight the dynamic nature of app performance in Colombia's fast food sector. For more detailed analytics, visit Sensor Tower's platform.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2025

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