2026 State of Mobile is Live!

In the first quarter of 2025, the top personal finance apps on Android in the United States showed varied performance in terms of downloads, revenue, and active users. Here's a closer look at how these apps fared, based on data from Sensor Tower.
Rocket Money - Bills & Budgets saw a fluctuation in weekly revenue, peaking at approximately $63.1K in early March. Weekly downloads started strong at about 188K, gradually declining but showing a resurgence to around 59K by the end of March. The app maintained over 1.5M weekly active users with some fluctuations throughout the quarter.
EveryDollar: Budget Management had a notable peak in revenue of $61.5K in mid-January. Downloads remained stable, with a slight increase to 12.9K by the end of March. The active user base showed resilience, increasing to approximately 278K by the quarter's end.
YNAB experienced a revenue peak of $50.6K in early February, with a gradual decline afterwards. Downloads remained low and stable, around 2K weekly. The app maintained a steady active user base close to 195K.
Monarch: Budget & Track Money had consistent weekly revenue around the mid-$20K range, peaking at $38K in early January. Downloads decreased to about 5K by the end of the quarter. The active user count showed a slight decline, ending the quarter at approximately 95K.
Quicken Simplifi: Budget Smart showed steady growth in revenue, reaching $15.4K by the end of March. Downloads were modest, decreasing to about 1.4K. Active users remained stable, fluctuating around 130K.
These insights highlight the dynamic nature of the personal finance app market in the US. For more detailed analytics and trends, you can explore further data on Sensor Tower.