2026 State of Mobile is Live!

In the first quarter of 2025, the UK iOS market saw diverse performances from the top 5 paid games, as reported by Sensor Tower.
Geometry Dash Lite maintained a consistent download rate, with figures peaking at around 21K in early January before stabilizing to a weekly average of about 12K. The game’s active users fluctuated, starting at 296K and dropping to 243K by the end of March.
Solitaire by MobilityWare experienced steady weekly revenue, averaging approximately $2.5K, with a notable peak of $3.9K in late February. Downloads showed an upward trend mid-quarter, reaching 12.5K in the week of February 24, while active users decreased from 132K to 96K.
Minecraft: Dream it, Build it! from Mojang saw a robust revenue increase, culminating in $109K by the end of March. Weekly downloads remained relatively stable, fluctuating around 4.8K to 5.9K. Active users showed a positive trend, rising from 100K to 128K over the quarter.
Cut the Rope: Physics Puzzle observed a gradual decline in revenue, starting at $264 and dropping to $47 by March end. Downloads surged significantly in March, from 2.5K to 7.1K, correlating with a slight rise in active users, peaking at 6.6K.
Vector: Parkour Run showed a varied performance with revenue peaking at $339 in early March. Downloads spiked to 5.2K in early March, though active users saw a decrease from 4.2K to 4.1K by the quarter's end.
For more detailed insights and data, visit Sensor Tower.