In the first quarter of 2025, the personal finance app sector on iOS in Ireland saw diverse performance among the top five applications. Here's a closer look at each app's trends in downloads, revenue, and active users.

YNAB from You Need A Budget LLC experienced fluctuations in revenue, peaking at approximately $1.6K in early February. Downloads gradually decreased, starting at 264 and dropping to 96 by the end of March. Active user numbers remained relatively stable, moving from 918 down to 832.

Splitwise by Splitwise, Inc. showed consistent weekly downloads, maintaining around 400 throughout the quarter. Revenue peaked at $225 in mid-March, with active users fluctuating, ending the quarter at around 9.9K.

The Buddy: Budget Planner App from Buddy Budgeting AB saw a decline in downloads from 545 to 183. Revenue varied, reaching $228 in mid-January, while active users decreased from 417 to 221 over the quarter.

Spendee Budget App & Planner by Cleevio s.r.o. had a stable download rate around 100, with revenue peaking at $167 in early March. Active users showed a slight recovery towards the end of the quarter, rising to 529.

Bilance - Your Money & Budget from Bilance Technology OÜ had no new downloads after the initial week of January. Revenue was highest at $323 in the first week and saw a significant drop thereafter.

These insights into app performance are brought to you by Sensor Tower, where more detailed analytics and trends can be explored for these and other apps.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025