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AI Insights · Timothy · April 2025
Top 5 Tax Preparation Apps on iOS in the US, Q1 2025
Explore the performance trends of the top tax preparation apps on iOS in the US during Q1 2025, highlighting downloads, revenue, and active user metrics.
In the first quarter of 2025, the top tax preparation and planning apps on iOS showed varied performance in the United States. Here's a closer look at the trends for these leading applications, based on data from Sensor Tower.
TurboTax: File Your Tax Return by Intuit Inc. began the quarter with a significant 101K downloads, peaking at 474K in the week of January 27. Active users followed a similar pattern, starting at 705K and reaching a high of approximately 2.5M in early February. Revenue saw fluctuations, climbing to $18K in mid-March.
IRS2Go maintained a steady increase in downloads, peaking at 164K in mid-February. Active users also showed growth, reaching 672K in late February. Revenue metrics were not applicable for this app.
MyBlock experienced a rise in downloads, from 7.5K at the start of the quarter to 80K by late January. Active users increased to a peak of 270K by mid-February, showcasing a solid engagement throughout the quarter.
H&R Block Tax Prep: File Taxes saw its downloads peak at 61K in late January, with active users reaching around 95K in mid-February. The app recorded minimal revenue activity with a peak of $1 in the final week of March.
TaxDome Client Portal showed consistent download numbers, maintaining around 16K weekly downloads. Active users steadily increased, starting at 65K and ending at 114K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower's platform.
