In the first quarter of 2025, the top 5 apparel applications in Israel displayed varied performance across downloads and active user metrics, as per Sensor Tower data. Here’s a closer look at their trends:

SHEIN - Shopping Online showed a consistent increase in weekly downloads, peaking at approximately 14.5K in mid-February. Active users fluctuated throughout the quarter, with a notable rise to about 1.39M in mid-March.

ZARA experienced a peak in downloads at 2.3K in the last week of March. Active users saw a decline early in the quarter but stabilized around 49K by the end of March.

Next: Shop Fashion & Homeware reported a steady climb in downloads, reaching 2.7K in mid-March. The app’s active users steadily increased, topping out at nearly 79K by the end of the quarter.

adidas: Shop Shoes & Clothing saw a varied download trend, with numbers peaking at 1.8K in early March. Active users remained relatively stable, fluctuating around 13K.

TERMINAL X experienced a gradual increase in downloads, reaching over 2.2K by the end of March. Active users grew significantly, peaking at over 22K in the same period.

For more detailed insights and data trends, visit Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: March 2025

Downloads

Quarter Summary