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In the first quarter of 2025, the casual games market in El Salvador saw intriguing trends across the top five apps on a unified platform. The data, sourced from Sensor Tower, reveals insights into weekly downloads, revenue, and active users.
Candy Crush Saga from King started the quarter strong with weekly revenue peaking at around $3K in early January, before gradually tapering to approximately $2.3K by mid-March. Weekly downloads fluctuated, beginning at 4.9K and ending the quarter at 4.6K. Active users remained relatively stable, maintaining an average around 80K throughout the quarter.
Coin Master by Moon Active experienced a peak in weekly revenue at $2.4K in late January, followed by a decline to $1.7K by the end of March. Downloads were modest, starting at 345 and slightly decreasing to 244 by quarter's end. Active users saw a dip from 6.2K to 5.7K over the same period.
Royal Match from Dream Games showed a steady increase in weekly revenue, reaching a high of $2.1K in early March. Downloads spiked dramatically mid-quarter, going from 679 to 4.1K in February, before stabilizing around 2.1K. Active users saw an upward trend, peaking at 36K in mid-February.
Cashman Casino Slots Games by Product Madness had a volatile revenue pattern, starting at $1.8K and fluctuating throughout the quarter, ending at $1.5K. Downloads were minimal, staying below 50 per week. Active users hovered around 200, showing slight variations.
Gardenscapes from Playrix maintained a steady revenue stream, averaging around $1.5K weekly. Downloads peaked at 1.7K in late February, while active users remained consistent, averaging around 13K throughout the quarter.
These insights highlight the dynamic nature of the casual games market in El Salvador. For further analysis and detailed data, visit Sensor Tower.