State of AI Apps Report 2025 is Live!
AI Insights · Timothy · April 2025
Top 5 Consumer Finance Apps in Brazil: Q1 2025 Performance on Unified Platform
Discover how the top consumer finance apps in Brazil performed in Q1 2025, with insights from Sensor Tower on downloads and active users.
In the first quarter of 2025, the top consumer finance applications in Brazil experienced notable trends in downloads and active user engagement, as reported by Sensor Tower.
Nu maintained a robust presence with weekly downloads peaking at approximately 694K by the end of January. Active users fluctuated slightly, reaching over 101M by the end of March.
Banco Itaú: Conta, Cartão e + saw a rise in downloads mid-quarter, peaking at around 581K in early February. Active users showed a steady increase, ending the quarter with over 40M.
CAIXA Tem experienced a surge in downloads, notably reaching almost 749K in late February. Active users also increased, surpassing 22M by the end of March.
CAIXA observed a significant climb in downloads, hitting over 562K in late March. Their active user base grew steadily, closing the quarter at nearly 46M.
Finally, Inter - Send Money showed consistent download rates, peaking at 372K in early January, with active users remaining stable around 37M throughout the quarter.
These trends illustrate the dynamic landscape of consumer finance apps in Brazil, with more detailed insights available from Sensor Tower.
