In the first quarter of 2025, the top insurance applications in Mexico showed varied performance in terms of downloads and active users. Data from Sensor Tower provides a detailed look at these trends.

Soy Cliente GNP saw a notable increase in weekly downloads throughout the quarter. Starting at around 12.4K downloads in early January, the app ended March with approximately 9.6K. The weekly active users showed a steady rise, from 43.5K in the first week of January to about 41K by the end of March.

QMóvil experienced a consistent download rate, beginning with 4.2K and fluctuating slightly, ending at 4.7K. Active users remained stable, with a slight increase from 8.9K to 9K over the quarter.

Mi Monte displayed a positive trend in downloads, starting at 4K and peaking at 5.1K in early March. The number of active users showed an upward trend, reaching a high of 84.6K in early March before stabilizing around 82.7K by the end of the quarter.

BBVA SOS - Asistencia de Auto had a steady increase in downloads, reaching 3.7K by the end of March from a starting point of 2.2K. Weekly active users were consistent, fluctuating slightly around 16.5K.

WOOW - Seguros y Servicios showed a varied download trend, starting with 4.7K and ending with a similar number by the end of March. Active user data was not available for this app.

These insights from Sensor Tower highlight the dynamic nature of the insurance app market in Mexico. For more detailed analytics and data, consider exploring Sensor Tower's offerings.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025

Downloads

Quarter Summary