In the first quarter of 2025, South Africa's top insurance applications showed varied performance on a unified platform, combining both iOS and Android data. Here's a detailed look at their trends based on data from Sensor Tower.

Clientèle saw a notable increase in weekly downloads, starting at 3.9K and peaking at around 9.6K by March. The app maintained a strong and consistent base of weekly active users, growing from 148.7K to nearly 178.5K by the end of the quarter.

Discovery experienced a fluctuating download trend, with numbers starting at 7.1K and ending at 6.7K. Its active user base remained robust, averaging around 360K and reaching a peak of 437.5K in mid-February.

The Momentum App showed steady download figures, beginning at 2.6K and reaching a high of 4.3K in early March. Weekly active users hovered around 12K, demonstrating a stable user engagement throughout the period.

OUTsurance maintained relatively stable download numbers, fluctuating between 2.9K and 3.6K. Active user figures were consistent, ranging from 4.2K to 4.5K over the quarter.

Finally, Alexforbes saw an increase in weekly downloads, peaking at 4.6K in early March. Its active user count remained steady, averaging around 69K, with a slight dip towards the end of March.

For more detailed insights and data, visit Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025

Android

Downloads

Quarter Summary