Top 5 Lifestyle Apps in Peru: Q1 2025 Performance

In the first quarter of 2025, the top lifestyle applications on the unified platform in Peru showcased varying trends in downloads and active users. Here's a closer look at their performance, based on data from Sensor Tower:

• Pinterest saw a steady increase in weekly downloads, peaking at approximately 56K in mid-March. The app maintained over 1.9M weekly active users throughout the quarter, with a gradual increase towards the end, reaching over 2M.

• Errado experienced a significant spike in downloads in mid-February, with numbers reaching over 82K. Active users mirrored this trend, peaking at approximately 65K in the same period before stabilizing around 55K by the end of March.

• Claro Club maintained a consistent download rate, averaging around 17K weekly. Active users fluctuated, peaking at 133K in early February before a decline, ending the quarter with approximately 68K.

• Amazon Alexa had a steady download rate, with weekly numbers hovering around 10K. Active users increased steadily from 153K in early February to over 232K by the end of March, indicating growing engagement.

• Rayo showed a significant rise in downloads towards the end of the quarter, peaking at 17K in mid-March. Active users increased from 17K in early February to over 57K by the end of March, reflecting increased popularity.

These insights offer a glimpse into the dynamic app landscape in Peru's lifestyle category. For more detailed analytics and trends, visit Sensor Tower.