2026 State of Mobile is Live!

In the first quarter of 2025, the top lifestyle applications on a unified platform in the United States showed varied performance metrics in terms of downloads, revenue, and active users. Here's a closer look at how these apps fared, based on data from Sensor Tower.
T-Life by T-Mobile saw a notable trend in weekly downloads. Starting at 584K in early January, downloads peaked at 886K in early February before stabilizing around 805K by the end of March. Active users showed an impressive rise from 7.2M to over 11M during the quarter.
Lemon8 - Lifestyle Community, from TikTok Ltd., began the quarter with 913K downloads, reaching a high of 1.3M in the second week of January. A dip followed, with downloads settling at 374K by the end of March. Active users reflected a similar pattern, with numbers fluctuating between 6.1M and 16.5M.
Pinterest maintained a steady download rate throughout the quarter, averaging around 330K weekly. Active users remained strong, closing the quarter at approximately 50.5M, with slight variations.
Ring - Always Home experienced consistent weekly downloads, ranging from 135K to 230K. The app's active users remained stable around 28M, showing a slight increase towards the end of the quarter.
Amazon Alexa had a varied revenue stream, peaking at approximately $16K in late February. Downloads decreased from 292K to 108K by the end of March. Active users saw a slight decline, ending the quarter at 18.9M.
These insights, sourced from Sensor Tower, highlight the dynamic landscape of lifestyle apps in the US. For more detailed analytics and trends, visit Sensor Tower's website.