2026 State of Mobile is Live!

In the first quarter of 2025, the top photography apps in the United States showed varied performance across downloads, revenue, and active users. Here's a closer look at the trends for each app.
Video Editor & Maker - InShot experienced notable fluctuations in weekly revenue, peaking at around $217K in mid-January. Weekly downloads surged to approximately 338K during the same period. Active users reached a high of about 3.2M in late January before stabilizing.
Google Photos maintained a steady revenue stream, with a peak of roughly $2.8M in late February. Downloads hovered around the 200K mark, with active users consistently exceeding 93M throughout the quarter.
Photoroom AI Photo Editor saw a gradual decline in weekly downloads, starting from 111K and decreasing to about 75K. Revenue showed a slight downward trend, averaging around $400K weekly, while active users remained just above 500K.
PixVerse: AI Video Generator showed a progressive increase in revenue, reaching approximately $58K by the end of March. Downloads fluctuated, with a peak of 127K in late March, and active users increased steadily to about 230K.
Picsart AI Photo Editor, Video experienced stable weekly revenue, averaging around $650K, while downloads varied from 147K to nearly 198K. Active user numbers were robust, reaching up to 6.3M.
This data, sourced from Sensor Tower, highlights the dynamic nature of the photography app market in the US. For more detailed insights, visit Sensor Tower's website.