2026 State of Mobile is Live!

In the second quarter of 2025, the top reference apps on iOS in the United States showcased varied performance trends. Here's a closer look at the data provided by Sensor Tower.
Bible Chat: Daily Devotional from Bookvitals APP SRL saw its weekly revenue peak at around $84.5K in late June, following a noticeable dip in early June. Weekly downloads fluctuated, starting at 144K and peaking at 390K in April before stabilizing around 187K by the end of June. Active users increased steadily, reaching approximately 1.54M by the quarter's end.
Google Translate maintained a consistent download rate, averaging 120K weekly downloads. Active users remained robust, peaking at over 9.3M in mid-April before settling at approximately 8.7M by the end of June.
Bible by Life.Church experienced a gradual decline in weekly downloads, starting at 103K and ending at 91K. However, its active users remained strong, peaking at 17.9M in mid-April before slightly decreasing to 16.8M by the end of the quarter.
Merlin Bird ID by Cornell Lab showed a significant increase in weekly downloads, reaching a high of 93K in late May. Active users peaked at over 1.8M in early May before a decline to 1.6M by the quarter's end.
Haven - Bible Chat from E12 Holdings saw a steady increase in revenue, peaking at $63.8K in mid-May. Downloads varied, with a notable increase to 84K in mid-June. Active users grew consistently, reaching 169K by late June.
These trends highlight the dynamic landscape of reference apps on iOS in the US. For more detailed insights, visit Sensor Tower.