In the second quarter of 2025, the top consumer finance applications on a unified platform in South America showed varied performance trends. Here’s a closer look at their metrics.

Mobills - Budget Planner from Toro Investimentos Ltda. saw its weekly revenue fluctuate, peaking at approximately $34.6K in early May, and later settling around $28.5K by the end of June. Weekly downloads showed a rise towards the quarter's end, reaching about 22.5K. Active users experienced an upward trend, concluding the quarter at approximately 528.5K.

Organizze Budget Planner reported a steady increase in revenue, culminating at $12.8K in the final week of June. Downloads remained relatively stable, hovering around 6.9K. Active users, however, saw a decline from 231.9K to 208.1K.

Splitwise from Splitwise, Inc. experienced a revenue peak of $11.6K in early June, with a slight dip later in the month. Downloads were highest in late April at 23.5K. Active users increased towards the end of the quarter, reaching approximately 458.9K.

Minhas Finanças | Pessoais showed an increase in revenue, ending June with $6.9K. Downloads also rose, peaking at 9.6K in late May. Active users increased gradually, ending the quarter at 272K.

Wallet - Daily Budget & Profit by BudgetBakers s.r.o. saw revenue stabilize around $2.9K in late June. Downloads fluctuated slightly, reaching 6.2K at the end of the quarter. Active users gradually decreased to about 50.5K.

These insights are sourced from Sensor Tower, where more detailed analytics and trends can be explored.

Sensor Tower's platform is an enterprise-level offering. Interested in learning more?

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025

Downloads

Revenue

Quarter Summary