Top Interactive Story Games in the UK: Q2 2025 Performance on Unified Platform

In the second quarter of 2025, the interactive story games category in the United Kingdom saw varied performances across top apps on the unified platform. Data from Sensor Tower provides insights into downloads, revenue, and active user trends.

Family Life! by Supersonic Studios Ltd showed a notable peak in weekly downloads at 15K in mid-May, while weekly revenue reached around $539 by the end of May. The app's active users increased significantly, reaching over 42K by the end of the quarter.

GossipMaster, also by Supersonic Studios Ltd, maintained a steady download rate, peaking at 12K in late May. The app had high weekly active users, surpassing 130K in late May, although revenue data was unavailable.

Episode - Choose Your Story from Episode Interactive achieved a peak weekly revenue of approximately $40K at the end of May. Downloads remained consistent, with a peak of 9.2K in mid-April. Active users fluctuated, reaching 89K in mid-June.

An Elmwood Trail by Sparsh Tyagi had a significant increase in downloads, peaking at 11K in early June. Revenue spiked to nearly $2K in early June, while active users increased, reaching 29K.

Love Island: The Game from Fusebox Games saw a remarkable rise in weekly revenue, reaching over $109K by the end of June. Downloads also climbed, peaking at 16.5K in the same period, with active users reaching 24K.

These insights highlight the dynamic nature of the interactive story games market in the UK. For more detailed data and trends, visit Sensor Tower.