2026 State of Mobile is Live!

In the second quarter of 2025, the top personalization apps on a unified platform in Central America showcased varied performance trends. Here’s a detailed look at their metrics, as reported by Sensor Tower.
Zedge™ Wallpapers & Ringtones observed a fluctuating weekly revenue, starting at approximately $2.1K and ending the quarter at the same level. Weekly downloads peaked in late May with about 59.7K, while active users showed a slight recovery towards the end of the quarter, reaching around 1M.
Character.Me: AI Roleplay Chat demonstrated a steady rise in revenue, culminating at nearly $1.9K by the end of June. Downloads varied, with a peak of about 2.8K in mid-June.
Cleanup Your Phone experienced a moderate increase in revenue, finishing the quarter at approximately $662. Downloads showed a declining trend, dropping to about 2.9K by the end of June, while active users remained stable around 47.8K.
Facer Watch Faces saw revenue fluctuations, ending June at about $656. Downloads were relatively stable, with a slight increase in mid-June reaching approximately 2K. Active users decreased slightly to around 11.7K by the quarter's end.
Letter Fonts - Stylish Text showed consistent growth in weekly revenue, reaching $402 by the end of June. Downloads surged in late June to about 16.8K, while active users peaked mid-quarter at around 40K.
These insights reflect the dynamic nature of app performance in the personalization category, with further details available on Sensor Tower.