In Q3 2025, the top beauty retail apps on the Android platform in the United Kingdom showcased varied performance trends, as revealed by Sensor Tower data.

Boots saw a notable increase in weekly downloads, peaking at 35.9K at the end of August. Active users also surged, reaching over 1M in late September.

Superdrug - Beauty and Health maintained consistent download numbers, with a peak of 9.1K in the final week of September. Active users fluctuated but ended the quarter strong with approximately 111K.

Cult Beauty: Beauty & Makeup experienced a peak in downloads mid-July at 4.2K, with active users peaking in early September at 35K.

The Perfume Shop – TPS App experienced a steady download rate throughout the quarter, with a slight increase to 2.7K by the end of September. Active users showed a peak at 18.9K in late July.

RITUALS - Cosmetics downloads spiked dramatically in early September, reaching 6.4K. Active users also saw a significant increase, topping at 11.1K at the same time.

These insights highlight the dynamic nature of consumer engagement with beauty retail apps, with more details available from Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2025