2026 State of Mobile is Live!

In the third quarter of 2025, the Brazilian market witnessed significant activity in the health and fitness app sector on the Android platform. Flo Ovulation & Period Tracker from Flo Health Inc. showed a consistent pattern in both downloads and active users. Weekly downloads hovered around 75K to 82K, peaking at 82.3K mid-August. Active users remained strong, with numbers mostly between 6.8M and 7M.
Strava: Run, Bike, Hike, published by Strava Inc., maintained robust weekly downloads, starting at 52.4K and reaching up to 95.1K by the end of September. Revenue also saw fluctuations, starting at approximately $43.8K and peaking at $48.4K in early September. Active users increased steadily from 2.1M to 2.6M during the quarter.
Health Tracker: BP Monitor App from HealthTracker Apps experienced significant growth in downloads, with a notable spike to 151K in early September. Active users increased from 18K to over 163K, illustrating the app's growing popularity.
Drogasil: Drogaria Online 24h, developed by Raia Drogasil S.A., saw a varied download pattern, starting at 80.8K and gradually declining to around 56K by the end of the quarter. Active users remained relatively stable, fluctuating around 3.2M to 3.3M.
Lastly, Wellhub (Gympass), maintained a steady presence in the market. Weekly downloads varied from 51K to 78.4K, while active users saw an increase from 2.9M to over 3.2M by the quarter's end.
These insights, sourced from Sensor Tower, highlight the dynamic nature of the health and fitness app market in Brazil. For more detailed analytics and data, visit Sensor Tower's platform.