In the third quarter of 2025, the top personal finance apps on the Android platform in Brazil demonstrated varied performance in terms of downloads, revenue, and active users. Here's a closer look at how these apps fared, based on data from Sensor Tower.

Mobills: Budget Planner from Toro Investimentos saw a fluctuating revenue pattern, peaking at around $10.9K in early September. Downloads were highest in late July with approximately 16.1K, while active users hovered around 296K at the start and end of the quarter, despite some fluctuations in between.

My Finances - Bills Reminder by Nimtech TI experienced a consistent revenue stream, maintaining a steady $5K+ throughout the quarter. Downloads peaked at 7.8K in late June, and active users showed a slight increase, ending the quarter at approximately 280K.

Easy Budget Planner from Aleff had modest revenue growth, reaching $503 in early August. Downloads saw a rise in early September with around 6.7K, and active users increased steadily to about 86K by the end of September.

Money manager & expenses, published by Cleaner + Antivirus + VPN company, had a stable revenue, peaking at $263 in late September. Downloads were highest in early September at 6.1K, with active users peaking at 71.8K at the same time.

Organizze: Finance tracker by Organizze Tecnologia showed a steady revenue trend, with a slight increase to $3.4K by the end of September. Downloads peaked at 5.5K in early August, while active users saw a gradual increase, ending the quarter at about 82K.

For more detailed insights and trends in app performance, visit Sensor Tower's platform.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2025