In the third quarter of 2025, the top consumer finance applications in Brazil exhibited varied performance across weekly downloads and active users. This analysis, sourced from Sensor Tower, provides insights into these key metrics.

Nu maintained strong weekly downloads, peaking at approximately 785K in late July. Despite fluctuations throughout the quarter, their active users remained robust, averaging around 100M weekly.

Inter – Banking & Investing saw a notable increase in downloads mid-August, reaching 465K. Active users experienced a slight rise towards the end of the quarter, stabilizing around 39M.

CAIXA experienced a surge in downloads at the start of August with numbers crossing 420K. Active users, however, saw a gradual decline from 45M to about 43M by the quarter's end.

For Banco Itaú: Conta, Cartão e +, weekly downloads showed a steady rise in late September, hitting 334K. Active users hovered around 41M, with a slight dip mid-quarter.

Lastly, CAIXA Tem witnessed fluctuations in downloads, decreasing from 343K in early July to 252K by the end of September. Active users initially increased, peaking at 20M, but eventually settled around 17.8M.

For more detailed insights and data, visit Sensor Tower's platform.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2025

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