2026 State of Mobile is Live!

In the third quarter of 2025, the top five fidget toys games on a unified platform in New Zealand showed varied performance in terms of downloads, revenue, and active users. Here's a breakdown based on Sensor Tower's data.
Antistress - relaxation toys from JindoBlu experienced fluctuations in weekly revenue, peaking at approximately $78 in late September. Downloads saw a notable rise mid-September, reaching around 611, while active users remained fairly steady, closing the quarter at about 1.6K.
Fidget Toys Trading・Pop It 3D by Freeplay Inc saw a decline in weekly downloads, starting the quarter at 372 and ending at 174. Meanwhile, active users showed a slight upward trend, finishing the quarter with approximately 920 users.
Pop Us! from SayGames Ltd experienced a gradual decline in downloads, starting at 225 and ending the quarter at 194. Active users followed a similar trend, starting with 706 and rising slightly to 592 by quarter-end.
The Antistress relaxing toy game by XGAME STUDIO showed a consistent drop in downloads from 254 to 95 over the quarter. Active users also saw a decrease, starting at 342 and ending at 164.
Lastly, Fidget Town - Fidget trading by Whoyaho Corp. maintained a steady weekly active user base, peaking at 846 near the end of the quarter, despite a decline in downloads from 114 to 61.
For more detailed insights and data, visit Sensor Tower's platform.