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AI Insights · Timothy · January 2021

Q4 2020 Performance of Top Cryptocurrency Apps on Android in the UK

A glance at the UK's top Android cryptocurrency apps in Q4 2020 reveals fluctuating download numbers and active users, with detailed insights available from Sensor Tower.

Q4 2020 Performance of Top Cryptocurrency Apps on Android in the UK

In the final quarter of 2020, cryptocurrency applications on the Android platform experienced various trends in the United Kingdom. Sensor Tower's data provides us with an opportunity to delve into the performance of these apps, focusing on downloads and weekly active users.

Coinbase: Buy Bitcoin & Ether, a leading cryptocurrency app, saw a noticeable increase in downloads from roughly 4K to over 17K by the end of the quarter. The number of weekly active users also rose significantly, from 164K to 216K, indicating a growing interest in the app during this period.

In contrast, Crypto.com-Buy Bitcoin,ETH,SOL started with downloads at nearly 4K and saw a peak of over 9K downloads during the last week of December. Weekly active users for Crypto.com showed consistent growth, from 32K to nearly 47K by the end of Q4.

Binance: Buy Bitcoin & Crypto downloads grew from under 1K to approximately 7K, while its active users increased from around 50K to 67K. This pattern suggests a solid and steady rise in both new and existing users engaging with the Binance app.

The Coinbase Wallet: NFTs & Crypto experienced fluctuating download numbers, with a notable spike to over 4K in November before settling at around 2K by the year's end. The app's active users saw a peak of over 15K in November, before slightly decreasing to around 14K.

Lastly, Luno - BTC & Crypto Investing downloads showed an upward trajectory from just under 900 to over 3K, while its weekly active users increased from around 4K to 11K, indicating a robust growth in the app's user base throughout the quarter.

For more detailed insights and data on the performance of these and other cryptocurrency apps, Sensor Tower's comprehensive analytics provide an in-depth look at the trends and patterns across various platforms and regions.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2021