Top 5 Food and Diet Tracking Apps in the US - Q4 2020 Performance Review

In the fourth quarter of 2020, the food and diet tracking application category saw varied trends across the top apps in the United States. This analysis is based on data provided by Sensor Tower, offering detailed insights into app performance.

MyFitnessPal: Calorie Counter observed a fluctuating revenue trend starting at around $1M and dipping to $674K in the third week of December before rebounding to $918K in the final week. Downloads peaked at 136K at the year's end, while weekly active users saw a decline from 4.3M to approximately 3.9M over the quarter.

Noom: Healthy Weight Loss Plan experienced a revenue range between $27K and $37K, with downloads soaring to 147K in the last week of December. The weekly active users showed an upward trend, concluding the quarter with over 1.1M users.

Lose It! – Calorie Counter saw revenues oscillate, hitting a high of $366K in the final week, a significant increase from earlier in the quarter. Downloads reached 66K in the same period, while active users slightly increased from 1.2M to 1.27M by year-end.

Fastic: Fasting & Food Tracker showed a revenue dip to $53K in late November but rebounded to $120K by the end of December. Downloads reflected a similar pattern, with 89K in the last week. Active users grew from 216K to 244K throughout the quarter.

Carb Manager—Keto Diet Tracker revenue trends dropped mid-quarter to $95K but recovered to $211K at the close of December. Downloads doubled from 24K to 48K in the same timeframe, and active users increased from 498K to nearly 500K.

These trends indicate the dynamic nature of the food and diet tracking app market. For more insights, Sensor Tower's comprehensive data provides a deeper dive into the performance and user preferences within this app category.