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In Q2 2021, the top 5 lifestyle apps in Turkey showcased interesting trends in weekly downloads, revenue, and active users. Here’s a detailed look at their performance based on data from Sensor Tower.
Pinterest had a notable presence with weekly downloads starting at 121K and gradually declining to 85K by the end of June. Active users saw a slight decrease from 9M to 8.1M over the quarter.
Azan Time Pro: Holy Quran experienced a significant spike in weekly downloads, peaking at 215K in mid-April before dropping to 22K by the end of June. The app's weekly revenue varied between $36 and $79, with a general downward trend. Active users peaked at 3.2M in early April and then stabilized around 2.6M.
Faladdin: Tarot & Horoscopes showed consistent weekly revenue, fluctuating between approximately $1.9K and $2.9K. Downloads started at 55K and ended at 46K, with a mid-quarter peak of 63K in mid-June. Active users ranged from 746K to 897K, with a slight decline towards the end of the quarter.
Mi Home - Manage smart devices had a relatively stable performance with weekly downloads starting at 41K and ending at 31K. Revenue showed minor fluctuations, peaking at $69 in mid-April. Active users increased from 280K to 314K over the quarter.
KADES saw a dramatic increase in downloads, peaking at 104K in early April before dropping to 12K by the end of June. Active users also saw a peak at 243K in mid-April, followed by a decline to 121K.
For more detailed insights and data on app performance, visit Sensor Tower.