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The third quarter of 2021 saw varied performance trends for the top 5 unicorn-themed games on the Android platform in the United States. Below, we delve into the weekly downloads, revenue, and active users for each game, based on data from Sensor Tower.
Kpopsies - Hatch Baby Unicorns experienced a steady revenue stream, peaking at $14 in mid-July and maintaining around $10 until a decline to $5 by the end of September. Weekly downloads showed a significant spike, reaching 17.9K in mid-August, before stabilizing around 4.5K towards the end of the quarter. Active users also peaked in mid-August at approximately 40.5K, then saw a decline, ending the quarter at around 21.3K.
My Baby Unicorn - Pony Care maintained a relatively stable revenue throughout Q3, averaging around $20 per week. Downloads peaked at 10.1K in mid-July, followed by a decrease to around 5.5K by the end of September. Active users showed a slight downward trend, starting at 32.3K at the beginning of the quarter and ending at approximately 21.7K.
Unicorn Run: Horse Dash Games did not generate revenue during this period. Weekly downloads peaked at 7.4K in mid-July and gradually decreased to around 1K by the end of September. Active user numbers followed a similar trend, starting at 6.1K and ending the quarter at around 4K.
My Little Pony: Harmony Quest saw a consistent revenue stream, peaking at $1.3K in early July and maintaining around $1K towards the end of September. Downloads were steady, fluctuating between 2.2K and 4.7K throughout the quarter. Active users remained relatively stable, starting at 9.9K and ending at approximately 7.4K.
Unicorn Dash: Fun Runner 2 had a brief revenue spike of $248 in late August. Downloads peaked at 5K in late August and decreased to around 2.7K by the end of September. Active users remained steady throughout the quarter, averaging around 33.5K.
For more insights and a detailed analysis of these trends, visit Sensor Tower.