Top 5 Travel Apps in Italy Q3 2021: Unified Platform Performance Review

In the third quarter of 2021, the travel app market in Italy saw notable activity across the top 5 applications on a unified platform. Here, we take a closer look at the performance metrics for Booking.com: Hotels & Travel, Ryanair, Trenitalia, Packr Travel Packing List, and Google Earth.

Booking.com: Hotels & Travel experienced a varied trend in weekly downloads, starting at approximately 67.7K in late June and gradually decreasing to around 32.6K by the end of September. Active users peaked at about 2.2M in late July but saw a decline to roughly 1.4M by the end of the quarter.

Ryanair maintained stable weekly download numbers, fluctuating between 26.7K and 31.1K throughout the quarter. Revenue showed a slight increase, peaking at $19 in early September. The app's active users also showcased a steady trend, starting from 140.6K in late June and rising to 182.1K by the end of September.

Trenitalia observed a consistent increase in weekly downloads, beginning at 25.6K in late June and reaching 33K by the end of September. Active users also grew over the quarter, from 245.2K in late June to 290.5K by the end of September, indicating a steady engagement from users.

Packr Travel Packing List saw a peak in weekly downloads in mid-July at 55.6K, followed by a significant decline to around 701 by the end of September. Revenue peaked at $284 in mid-July and then gradually decreased to $23 by the end of the quarter. Active users mirrored this trend, peaking at 42.9K in mid-July and dropping to 2.5K by the end of September.

Google Earth maintained a steady performance with weekly downloads ranging from 23.3K to 30.4K. Active users showed a minor decline from 237.1K in late June to 216.2K by the end of September, indicating stable user engagement with slight fluctuations.

These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.