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In the fourth quarter of 2021, the performance of the top 5 cryptocurrency apps on Android in the United Kingdom showcased a range of trends in downloads and active users. Here’s a closer look at the data from Sensor Tower:
Crypto.com - Buy Bitcoin, ETH saw a notable increase in weekly downloads, peaking at approximately 34K in the week of October 25. This was followed by a gradual decline, stabilizing around 20K by the end of December. Weekly active users for the app showed a steady upward trend, starting at around 146K at the beginning of the quarter and reaching approximately 218K by the end of December.
Coinbase: Buy Bitcoin & Ether also experienced fluctuations in weekly downloads, with a significant spike to nearly 27K in the week of October 25. The numbers then settled to a range of 10K-11K towards the end of the quarter. The app’s active users started at about 253K in late September, peaking at over 362K in early November before declining to approximately 280K by the end of December.
Binance: Buy Bitcoin & Crypto demonstrated a similar pattern in downloads, with a peak of around 20K in late October. Weekly downloads then stabilized around 10K-11K towards the end of the quarter. Active users for Binance saw a rise from about 250K in late September to a high of approximately 336K by the end of October, before decreasing to around 241K by the end of December.
MetaMask - Blockchain Wallet witnessed a substantial increase in weekly downloads, particularly in the week of October 25 with over 11K downloads. This trend continued with fluctuations, ending the quarter with about 12.5K downloads in the last week of December. The app’s active users also grew, starting at around 23K and reaching approximately 40K by the end of December.
Coinbase Wallet: NFTs & Crypto showed a significant rise in downloads, peaking at around 13K in late October before dropping to approximately 5K-9K towards the end of the quarter. The active users for this app increased from about 22K in late September to over 60K by the end of December.
These insights highlight the dynamic nature of the cryptocurrency app market in the UK during Q4 2021. For more detailed insights and data, visit Sensor Tower.