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AI Insights · Timothy · January 2022

Top 5 Delivered Meal Kits and Specialty Foods Apps in Germany Q4 2021

An overview of the performance of the leading meal kit and specialty food apps in Germany during Q4 2021, based on weekly downloads, revenue, and active users.

Top 5 Delivered Meal Kits and Specialty Foods Apps in Germany Q4 2021

In the fourth quarter of 2021, the top 5 Delivered Meal Kits and Specialty Foods apps in Germany showed diverse trends in downloads, active users, and revenue, according to Sensor Tower data.

HelloFresh: Meal Kit Delivery experienced fluctuating weekly downloads, starting strong with 17K in late September but dipping to about 9.6K by mid-December. The app saw a slight recovery to 13.8K downloads in the final week of December. Active users for the app also showed a mixed trend, peaking at around 223.8K in early November but dropping to 165.3K by mid-December before rebounding to 215.7K in the last week of the quarter.

Vivino: Buy the Right Wine had a steady increase in weekly downloads, starting at 3.8K and peaking at 8.4K by the end of December. The app's weekly revenue reflected similar stability, fluctuating between $11 and $27 throughout the quarter. Active users saw a significant spike towards the end of the year, growing from 37.5K in late September to 73.7K in mid-December before settling at 60.9K in the final week.

CrowdFarming saw a notable increase in weekly downloads, starting at 941 and reaching a peak of 5.2K by mid-November. This trend gradually declined towards the end of December, ending the quarter with 3.7K downloads.

Marley Spoon had a relatively stable download rate, beginning the quarter with 804 and ending with a similar figure of 814 downloads. Active users for Marley Spoon remained consistent, hovering around the 1.9K to 2.1K range throughout the quarter.

Hawesko - Wein mobil kaufen experienced gradual growth in weekly downloads, starting at 428 and peaking at 694 in mid-December before slightly dipping to 511 in the final week.

These insights are derived from Sensor Tower data, offering a comprehensive view of the app performance in the market. For more detailed analytics and trends, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2022