Top 5 Personal Finance Budgeting and Planning Apps on iOS in South Africa, Q1 2022

In Q1 2022, the leading personal finance budgeting and planning apps on iOS in South Africa showcased varied performances in terms of downloads, revenue, and active users. Here’s a closer look at the top 5 apps based on data from Sensor Tower.

22seven: Budget, track & save had a mixed quarter. Weekly downloads peaked at 1.1K in the last week of December 2021, but saw a general decline, hitting around 517 by the end of March. Weekly revenue fluctuated slightly, starting at $6 and ending at $7.

Monefy: Money Tracker had a notable start to the year, with weekly downloads spiking to 2.9K in early January before dropping to around 77 by the end of March. Revenue followed a similar trend, peaking at $331 in mid-January and stabilizing around $31 by the end of the quarter. Active users saw a high of 3.2K in mid-January, gradually decreasing to approximately 967 by the end of March.

Splitwise experienced steady performance. Weekly downloads hovered around 200-300, with a peak of 343 in early February. Revenue varied, reaching a high of $75 in mid-January and ending at $32 in late March. Active users remained relatively stable, averaging around 900-1K throughout the quarter.

Goodbudget Budget Planner saw consistent user engagement. Weekly downloads stayed between 88 and 171, while revenue fluctuated, peaking at $91 in late December and ending at $55 in late March. Active users remained steady, averaging around 300-350 throughout the quarter.

Buddy: Budget Planner App showed a gradual increase in user activity. Weekly downloads started at 85 in late December and rose to 120 by late March. Revenue peaked at $224 in early January, before stabilizing around $84 by the end of the quarter. Active users increased from 133 to 175 over the same period.

These insights highlight the dynamic nature of the personal finance app market in South Africa. For more detailed analytics and insights, visit Sensor Tower.