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The first quarter of 2022 saw a diverse performance from the top 5 Hasbro games applications on a unified platform in Belgium. Here’s a detailed look at the trends for each app.
NERF: Superblast Online FPS showed a promising start with weekly downloads peaking at around 12.7K in the week of March 21. This was accompanied by a steady increase in weekly revenue, reaching approximately $152 by the end of March. The game also saw a rise in weekly active users, growing from 4.1K to 13K over the quarter.
Scrabble® GO - New Word Game experienced fluctuations in its metrics. Weekly revenue peaked at about $905 in the first week of January but hovered around $600-$800 for most of the quarter. Downloads saw a decline mid-quarter, reaching a low of 904 in the week of March 21. However, weekly active users remained relatively stable, averaging around 16K-18K throughout the quarter.
MONOPOLY Tycoon exhibited a mixed performance. Weekly downloads initially spiked to 3.5K in late January but settled to around 1K by the end of March. The app’s revenue showed minor fluctuations, peaking at $153 in the last week of January. Active users increased from 790 in mid-January to approximately 2.4K by the end of March.
MONOPOLY Solitaire: Card Games saw a steady decline in weekly downloads, starting at 1.6K in late December and dropping to 897 by the end of March. The number of active users fluctuated, with a peak of 3.7K in late January and approximately 2.2K by the end of the quarter.
Finally, Epic Prankster: Hide and shoot had a relatively low but stable performance. Weekly downloads ranged between 774 and 1.5K, while revenue remained modest, peaking at $73 in late December. Active users saw a significant drop from 3.4K in early January to around 139 by the end of March.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.