Top 5 Consumer Finance Apps in Mexico - Q2 2022 Performance

In the second quarter of 2022, the top 5 consumer finance apps in Mexico exhibited diverse performance metrics across downloads and active users. Here’s a closer look at how each app fared:

BBVA México saw weekly downloads fluctuate, peaking at approximately 212K in early May before settling around 185K by the end of June. Weekly active users for the app remained robust, ranging from 8.6M to 9.8M, indicating a consistently high user engagement throughout the quarter.

Banco Azteca maintained stable weekly downloads, averaging around 145K, with a slight dip to about 134K in mid-June. The app's weekly active users demonstrated resilience, fluctuating between 3.9M and 4.4M, with a notable peak of 4.4M in late April.

Nubank: Conta, Cartão e mais experienced a gradual decline in weekly downloads from 132K at the beginning of April to approximately 84K by the end of June. Despite this, the app’s weekly active users showed an upward trend, reaching nearly 1.5M by the end of the quarter.

Stori - Tarjeta de Crédito had a consistent download rate, with a peak of around 120K in late May and a slight drop to about 97K by the end of June. The app’s weekly active users ranged from approximately 1M to 1.1M, reflecting steady user engagement.

Citibanamex Móvil showed stable weekly downloads, starting at around 93K in late March and hovering around 90K by the end of June. The app's weekly active users varied between 3.4M and 3.9M, with a significant peak to nearly 3.9M in the last week of June.

The data for this analysis comes from Sensor Tower, where more detailed insights can be found.