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In Q4 2022, the dating app market in Denmark saw varied performance across the top five apps on the Android platform. Here's a detailed look at the weekly trends of these popular dating apps.
Tinder Dating App: Chat & Date
Tinder experienced steady weekly revenue, peaking at around $13.5K at the end of September and maintaining figures around $12K towards the end of the quarter. Weekly downloads fluctuated between 550 to 800, closing the quarter with a slight increase to 775. Active users saw a gradual decline from approximately 61K to 57.3K but rebounded to 60.1K by the end of December.
happn's weekly revenue showed a consistent pattern, starting at $6.1K and ending at a similar figure. Downloads ranged from 300 to 500, with a noticeable dip in mid-November. Active users fluctuated around 12K to 13K, with slight decreases observed in November and December.
Hinge Dating App: Match & Date
Hinge's revenue remained relatively low but saw an increase from $208 to $321 by the end of the quarter. Downloads saw a significant rise from 171 to 394 over the quarter. Active users grew steadily from 1.3K to 3.1K, showing a positive trend throughout the period.
Badoo maintained consistent weekly revenue, starting at $4.2K and ending at $4.1K. Downloads fluctuated between 225 and 346, with a slight decline in mid-November. Active users showed minor fluctuations, ranging from 11.5K to 13.3K, with a slight dip observed in mid-December.
Smitten's revenue was relatively low, peaking at $405 in late September and ending the quarter at $339. Downloads showed a downward trend from 723 in late September to just over 100 in December. Active users data was not provided.
These insights are based on data from Sensor Tower. For more detailed analytics and further insights, visit Sensor Tower.