Top 5 Fashion Games on Android in Portugal Q4 2022

In the fourth quarter of 2022, the top 5 fashion games on the Android platform in Portugal exhibited varying trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance:

Makeup Kit - Color Mixing saw a fluctuating trend in weekly downloads. Starting at around 4.1K downloads in late September, it peaked at 6.5K in early October before experiencing a general decline, reaching a low of approximately 2.3K in late October. However, the app rebounded towards the end of the quarter, finishing strong with about 4.6K downloads in the last week of December. Active users mirrored these trends, starting at 8.9K in late September, peaking at 11.4K in early October, and then gradually declining to around 5.5K by late November. The quarter ended with an increase to approximately 9.4K active users.

Hair Tattoo: Barber Shop Game experienced a steady rise in weekly downloads from late September, starting at 1.5K and reaching a peak of nearly 4K in late October. Despite a drop to 977 downloads in early November, the app saw another peak in late November with around 3.3K downloads. Active users demonstrated a consistent upward trend, starting at 15.8K in late September and peaking at 22.5K by the end of November. The quarter concluded with approximately 20.9K active users.

Makeover Studio: Makeup Games had an impressive late surge in weekly downloads. Starting with minimal downloads in early November, the app saw a significant increase to approximately 10.1K by the last week of December. Active users followed a similar trajectory, starting at 91 in mid-November and rising sharply to around 14.4K by the end of December.

Fade Master 3D: Barber Shop had a varied performance in weekly downloads. After peaking at 6.9K downloads in early October, the numbers dropped to around 1.3K by the end of October and remained relatively stable around this figure for the rest of the quarter. Active users showed more stability, starting at 6.5K in early October and maintaining a range between 8K and 12K throughout the quarter, ending at approximately 9.5K active users in late December.

Project Makeover demonstrated consistent performance in weekly downloads, beginning at 1.5K in late September and peaking at 2.9K by the end of December. Weekly revenue showed a peak in late October with approximately $2.1K, followed by fluctuations and ending the quarter at around $1.9K. Active users remained relatively stable, starting at 6.5K in late September and ending at approximately 8.4K in the last week of December.

These insights, courtesy of Sensor Tower, provide a snapshot of the dynamic trends seen in the top fashion games on Android in Portugal during Q4 2022. For more detailed insights, visit Sensor Tower.