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The fourth quarter of 2022 witnessed notable trends in the performance of the top 5 dating apps on iOS in the United States. Here’s a closer look at the metrics for Tinder, Bumble, Hinge, Grindr, and Match.
Tinder experienced a strong performance in Q4 2022. Weekly revenue showed a steady increase, peaking at around $7.2M in the final week of December. Downloads fluctuated slightly but ended the quarter on a high note with 143K downloads in the last week. Active users saw a mix of highs and lows, ending the quarter with approximately 4.6M users.
Bumble maintained a consistent performance throughout the quarter. Weekly revenue remained relatively stable, with a peak of $4.8M in mid-December. Downloads showed minor fluctuations, closing the quarter with about 107K downloads in the final week. Active users hovered around 2.2M to 2.3M, showing slight variations.
Hinge demonstrated a robust performance in Q4. Weekly revenue increased steadily, reaching nearly $2.9M in the last week of December. Downloads remained consistent, averaging around 100K to 110K per week. Active users experienced minor fluctuations, ending the quarter with approximately 2.4M users.
Grindr also showed positive trends. Weekly revenue increased gradually, peaking at approximately $1.3M in the final week of December. Downloads remained steady, with a noticeable increase to 28K in mid-December. Active users varied slightly but concluded the quarter with around 763K users.
Match had a stable performance with a notable spike in revenue towards the end of the quarter, reaching about $709K in the last week of December. Downloads saw minor fluctuations, ending the quarter with around 17K downloads. Active users remained fairly consistent, closing the quarter with approximately 208K users.
These insights reflect the dynamic landscape of dating apps on iOS in the US during Q4 2022. For more detailed analytics and insights, visit Sensor Tower.