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The final quarter of 2022 saw significant activity among the top insurance apps on the iOS platform in Brazil. Below, we delve into the performance metrics of the leading applications, highlighting weekly downloads and active user trends.
Porto: Seguros, Cartão e + experienced a consistent performance in Q4 2022. Weekly downloads fluctuated slightly, peaking at approximately 9.4K in early December. Active users showed a steady increase, starting at around 127.6K in late September and reaching approximately 140.3K by mid-December.
Bradesco Seguros maintained a relatively stable download rate throughout the quarter. Weekly downloads ranged between 4K to 6.5K, with a noticeable peak at 6.5K in early December. Active users also saw a gradual increase, starting from around 33.4K in late September and reaching approximately 37.8K by mid-December.
Bradesco Saúde showed a steady trend in weekly downloads, with numbers ranging from 4K to 6.2K. The app saw its highest downloads in early December. Active users remained relatively stable, fluctuating slightly but generally staying around the 29K mark throughout the quarter.
SulAmérica Saúde saw a significant increase in downloads, particularly in early December, peaking at approximately 7.6K. Active users also experienced a steady rise, starting at around 32.5K in late September and reaching close to 40K by early December.
SulAmérica Odonto experienced a varied download trend, with numbers ranging from 2.7K to 4.2K. Active users fluctuated slightly but remained relatively stable, hovering around the 25K mark throughout the quarter.
These insights into the performance of the top insurance apps in Brazil on the iOS platform for Q4 2022 are brought to you by Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.