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In Q1 2023, the top health and fitness applications in the United States demonstrated notable trends in weekly downloads, revenue, and active users. Here’s a closer look at the performance of the leading five apps in this category.
MyFitnessPal: Calorie Counter experienced a dynamic quarter. Weekly revenue showed fluctuations, peaking at approximately $3M in the last week of January. Downloads peaked at around 158K in the first week of January, while active users saw a notable increase, reaching over 4M in the same period.
Calm maintained a steady revenue throughout the quarter, averaging around $1.2M weekly. Downloads saw a significant spike in the last week of March, reaching 169K. Active users remained relatively stable, with a slight dip towards the end of the quarter, averaging around 1.5M.
Fitbit: Health & Fitness showed varied performance. Weekly revenue peaked at approximately $1.3M at the end of December, with a noticeable drop mid-quarter. Downloads were highest at the start of the quarter, with 227K in the last week of December. Active users remained robust, averaging around 6.8M.
WeightWatchers Program saw a significant increase in revenue in mid-January, peaking at approximately $1M. Downloads were highest in the first week of January at 48K. Active users showed a steady trend, averaging around 200K throughout the quarter.
Flo Period & Pregnancy Tracker exhibited stable revenue, peaking at around $904K in mid-March. Downloads were highest in the first week of January, reaching 147K. Active users remained consistent, averaging around 4.4M.
These insights are derived from Sensor Tower's comprehensive data, providing a clear picture of the health and fitness app market in the US for Q1 2023. For more detailed insights, visit Sensor Tower.