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Throughout the first quarter of 2023, the top 5 investing and financial management applications in Colombia showcased varied performance trends in terms of downloads, active users, and revenue. Below is an overview of each app's performance based on data from Sensor Tower.
Binance: Buy Bitcoin & Crypto experienced a fluctuating trend in weekly downloads, starting strong with approximately 34.7K downloads in the first week of January and gradually decreasing to around 9.2K by the end of March. The app also saw a steady number of weekly active users, peaking at roughly 76.9K in mid-March before tapering off to about 70.4K in the last week of the quarter.
IQ Option – Trading Platform showed a significant surge in weekly downloads, reaching a high of 25.9K in mid-March. The app's weekly active users also displayed an upward trend, climbing from around 131K in late December to a peak of approximately 163.4K in mid-March, before settling at about 134.2K by the end of the quarter.
Libertex: Trade Stocks & Forex had a steady performance in weekly downloads, with numbers ranging from around 13.2K at the start of January to about 7.7K by the end of March. The app's weekly active users saw a slight decline over the quarter, from approximately 37.1K in early January to around 26.7K in late March.
Bitso demonstrated a notable increase in weekly downloads in mid-February, reaching around 16.4K, before experiencing a decline to approximately 3.1K by the end of March. The app's weekly active users also fluctuated, peaking at around 41.8K in late February and decreasing to roughly 31.9K by the end of the quarter.
Protección saw a substantial increase in weekly downloads, peaking at about 27.7K in mid-February. The app's weekly active users followed a similar trend, rising from approximately 17.5K in late December to a peak of around 42K in mid-February, and then stabilizing at about 24.9K by the end of March.
For more detailed insights and comprehensive data on the performance of these apps, visit Sensor Tower.