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In the second quarter of 2023, the top five books apps on iOS in Switzerland demonstrated diverse trends in weekly downloads, revenue, and active users. Here, we delve into the performance metrics for each app based on Sensor Tower data.
Audible, Inc.'s app showed a consistent increase in weekly revenue, peaking at approximately $53K in mid-April. Weekly downloads experienced a gradual decline, starting at around 1.6K in late March and ending at 1K by the end of June. The app's weekly active users fluctuated slightly, maintaining a range between 17K and 19K throughout the quarter.
The tolino app, published by Next Performance Germany GmbH, did not generate any revenue during this period. However, weekly downloads remained relatively stable, averaging around 700 downloads per week. The number of active users also showed stability, fluctuating mildly around the 4.7K to 4.9K mark.
Amazon's Kindle app also reported no revenue during Q2 2023. Weekly downloads were steady, averaging around 600 downloads per week. Active users for the app hovered around the 7K mark, showing minimal variation throughout the quarter.
zapptales, developed by zapptales GmbH, did not report any revenue. The app saw a significant spike in downloads during the week of June 5, reaching over 4.3K downloads, but otherwise maintained a low download rate, averaging around 50 downloads per week.
Wattpad Corp's app demonstrated a varied revenue trend, peaking at approximately $1.6K in the last week of June. Weekly downloads were relatively stable, averaging around 450. Wattpad's active users fluctuated between 31K and 34K, with a noteworthy increase towards the end of the quarter.
For more detailed insights and analytics, visit Sensor Tower.