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The second quarter of 2023 saw notable shifts in the performance of the top 5 dating apps on the iOS platform in Nigeria. Below is an in-depth look at the weekly downloads, revenue, and active user trends for Tinder Dating App: Chat & Date, MeetMe - Meet, Chat & Go Live, Bumble Dating App: Meet & Date, Olosho App, and Dating and Chat - Evermatch. The data is sourced from Sensor Tower, where more detailed insights can be found.
Tinder Dating App: Chat & Date witnessed steady weekly revenue, peaking at around $5K in the week of May 22. Weekly downloads showed an upward trend, reaching approximately 7.4K in mid-May. The app also saw a consistent increase in weekly active users, rising from 114K at the end of March to 125K by the end of June.
MeetMe - Meet, Chat & Go Live experienced fluctuating weekly revenue, with a high of $362 in the week of April 10. Weekly downloads varied significantly, peaking at 5.7K in the same week. The app's weekly active users also fluctuated, with a notable increase to 9.3K in early April before stabilizing around 6.4K by the end of June.
Bumble Dating App: Meet & Date maintained a fairly consistent weekly revenue, hovering around $2.5K, with a slight dip to $1.4K in late June. Downloads saw a notable increase, reaching approximately 2.8K in the final week of June. Weekly active users steadily grew from 29K at the end of March to 34K by the end of June.
Olosho App showed modest weekly revenue, peaking at $191 in early May. Weekly downloads were volatile, with a significant spike to 3.2K in late May. The app's weekly active users demonstrated growth, increasing from 14K at the end of March to 17K by the end of May, before a slight decline to 14K in late June.
Dating and Chat - Evermatch had a relatively stable weekly revenue, peaking at $121 in late May. The app saw a rise in weekly downloads, reaching approximately 2.5K in mid-June. Weekly active users also showed an upward trend, increasing from 4.5K at the end of March to over 5.1K by the end of June.
For more detailed insights and data, visit Sensor Tower.