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In Q3 2023, the top 5 dating apps in New Zealand exhibited varying trends across downloads, revenue, and active users. Here’s a detailed look at their performance based on data from Sensor Tower.
Tinder Dating App: Chat & Date experienced a steady weekly revenue ranging from approximately $32K to $41K, with a peak of around $40.7K in the week of September 18. Weekly downloads fluctuated slightly, starting at 2.4K and reaching a maximum of 2.6K in the final week of September. Active users saw minor variations, maintaining a range between 105K and 114K throughout the quarter.
Bumble Dating App: Meet & Date showed consistent weekly revenue, starting at about $27K and peaking at roughly $34.4K in the week of September 18. Weekly downloads were relatively stable, ranging from 1.5K to 2.1K, with a slight increase towards the end of the quarter. Active users decreased from 66.8K in late June to 62.4K by the end of September.
Hinge Dating App: Match & Meet saw its weekly revenue grow from about $11.4K to a peak of $14.7K in mid-September. Downloads remained consistent, fluctuating between 1.9K and 2.5K. Active users exhibited minor changes, ranging from approximately 47K to 51K throughout the quarter.
Grindr - Gay Dating & Chat maintained a steady weekly revenue between $9K and $11K, with a peak of $11.1K in the last week of September. Downloads showed minimal fluctuation, staying within the range of 427 to 521. Active users decreased from 10.9K in late June to 9.2K by the end of September.
Hily Dating App: Meet. Date. demonstrated a gradual increase in weekly revenue, peaking at around $5.8K in early September before settling at $4.9K in the last week of the quarter. Downloads varied, reaching a high of 1.3K in mid-August and dropping to 601 by the end of September. Active users showed a general upward trend, starting at 7K and peaking at 9K in mid-August, before decreasing to 7.4K in the final week of the quarter.
For more detailed insights and data on app performance, visit Sensor Tower.