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The third quarter of 2023 has seen some interesting trends in the performance of the top 5 dating apps in Brazil on a unified platform. Here's a detailed look at how these popular apps fared in terms of downloads, revenue, and weekly active users.
Tinder Dating App: Chat & Date experienced a consistent revenue stream, peaking at approximately $350K in mid-August. Downloads remained relatively stable, with a slight dip in late July, averaging around 135K per week. Weekly active users hovered around 4.5M, maintaining a steady engagement throughout the quarter.
iwee saw a notable increase in revenue, rising from about $11K in late June to approximately $16K by mid-September. The app's downloads fluctuated, peaking at around 171K in early September. Weekly active users showed substantial growth, climbing from about 199K in late June to over 338K by the end of September.
Badoo: Dating. Chat. Friends maintained a steady revenue, averaging around $55K to $59K weekly. Downloads were stable, with a slight increase in early September, reaching over 103K. Weekly active users remained strong, averaging around 3.6M, with a peak of 3.8M in mid-July.
OmeTV – Video Chat Alternative experienced modest revenue growth, peaking at approximately $4.8K in mid-September. Downloads saw a peak of around 83K in late July, with weekly active users averaging around 320K, showing a relatively steady engagement.
happn: Dating, Chat & Meet had consistent revenue, averaging around $65K to $71K weekly. Downloads fluctuated, peaking at 85K in early July, but saw a decline towards the end of September. Weekly active users remained stable, averaging around 1M throughout the quarter.
These insights showcase the dynamic nature of the dating app market in Brazil. For more detailed analytics and insights, visit Sensor Tower.