State of AI Apps Report 2025 is Live!
The third quarter of 2023 saw significant activity among the top 5 personal finance budgeting and planning applications on a unified platform in Saudi Arabia. Here, we delve into the weekly trends in downloads, revenue, and active users for these apps.
Malaa: Track, Save & Invest started the quarter with a strong download count of approximately 6K, peaking at 7.1K in the week of August 14. However, downloads saw a dip towards the end of the quarter, dropping to around 1.9K by mid-September before recovering slightly to 4.1K in the last week of September.
Tweeq - طويق experienced fluctuations in weekly downloads, starting with about 5.8K at the end of June. The downloads surged to nearly 11.3K in mid-August but saw a decline to 1.1K in the week of September 11, before stabilizing around 2.4K by the end of September.
The app دراهم | Drahim showed a notable increase in weekly revenue, beginning at $682 in late June and rising steadily to approximately $1.4K by the end of September. Weekly downloads also saw a significant rise, starting at 395 in late June and peaking at 8.7K in mid-September.
وفير : تتبع المصروفات الذكي maintained a consistent performance in terms of weekly downloads, beginning with 2.5K and reaching a high of 3.7K by the end of July. Weekly revenue for this app varied throughout the quarter, starting at $299 and peaking at $466 in mid-August, before ending the quarter at $425.
Finally, مصاريف showed an interesting trend in weekly active users, starting at 21.1K in late June, experiencing a slight decline to around 18.6K in mid-September, and then surging to 31.8K by the end of September. Weekly downloads for this app remained relatively stable, with a noticeable spike to over 19K in the last week of September.
These insights are based on data from Sensor Tower, providing a comprehensive view of the performance of personal finance apps in Saudi Arabia. For more detailed insights and trends, visit Sensor Tower.