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In the third quarter of 2023, the top 5 toddler games on a unified platform in Oceania showcased notable trends in weekly downloads, revenue, and active users. Here's a detailed look at the performance of these apps, based on data from Sensor Tower.
Reading Eggs - Learn to Read experienced steady weekly revenue, peaking at approximately $94.6K in the week of July 24. Weekly downloads, however, saw a gradual decline from 8.7K at the start of the quarter to about 4.7K by the end. Active users also showed a downward trend, dropping from 58.2K in late June to 45.3K by the end of September.
Lingokids - Play and Learn had a varied revenue trend, with a peak of $22.1K in the week of July 10. Downloads fluctuated throughout the quarter, with a notable increase to 5.7K in the final week of September. Active users generally increased, reaching a high of 12.6K in the last week of September.
Epic - Kids' Books & Reading saw its weekly revenue grow steadily, reaching $18K in late August. Downloads peaked at 4K in mid-July but declined to around 1.8K by the end of the quarter. Active users followed a similar pattern, peaking at 9.1K in late July and decreasing to 6.4K by late September.
Kiddopia - Kids Learning Games maintained consistent weekly revenue, hovering around $13.6K. Downloads saw a notable spike to 2.4K in early September, though active users showed a slight decline throughout the quarter, ending at 23.5K in late September.
Moshi Kids: Sleep, Relax, Play had a mixed quarter in terms of revenue, peaking at $8.3K in early August. Downloads surged impressively to 1.3K in early September. Active users also increased, reaching a high of 2.9K in the same week.
These insights from Sensor Tower highlight the dynamic trends in the toddler games category in Oceania for Q3 2023. For more detailed analytics, visit Sensor Tower.