State of AI Apps Report 2025 is Live!
The final quarter of 2023 saw interesting trends in the tower defense genre on the Android platform in the United Kingdom. Sensor Tower provides a detailed breakdown of the top contenders' performance.
Fight For America: Country War from Homa maintained steady engagement with downloads peaking at around 8.7K and active users hitting a high of nearly 19K. The game's revenue saw fluctuations with a notable dip in November but recovered to around $850 by year-end.
Next, Plants vs. Zombies™ by ELECTRONIC ARTS experienced a surge in downloads during the festive period, reaching over 7.6K. Active users also showed an increasing trend, with a significant jump to over 33K in the last week of December. Revenue for the game oscillated, concluding the quarter with a high of approximately $216.
Stick Hero: Tower Defense, despite showing no revenue, saw an impressive number of weekly active users, with numbers soaring to over 60K in mid-December. Downloads varied, with a peak of around 6.3K in the same period.
Bloons TD 6 NETFLIX, a Netflix, Inc. offering, also had no revenue to report. However, it maintained a steady stream of active users, ending the quarter with over 21K, and downloads increased to approximately 4.3K by the year's end.
Lastly, Ammo Fever: Tower Gun Defense by Homa showed a consistent rise in revenue, closing at about $610. Downloads saw a drop in mid-December but recovered to over 3.4K, while weekly active users peaked at over 47K towards the quarter's end.
For more in-depth insights and detailed analytics on app performance, Sensor Tower's platform is the go-to resource.