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In the fourth quarter of 2023, the top 5 news applications on the iOS platform in Brazil showcased varied performance trends across downloads, revenue, and active users. Here’s a detailed look at their performance:
X from X Corp. saw a significant increase in weekly downloads, peaking at approximately 79.9K in mid-December. Weekly revenue fluctuated, reaching its highest at around $13.2K in late November. Active users slightly declined from 2.5M to about 2.3M throughout the quarter.
Valor Econômico - Exclusivo from Editora Globo experienced a steady weekly revenue, peaking at around $8.8K in late November. Weekly downloads remained relatively stable, with a slight increase in late November to 604 downloads.
The Economist - News, Podcasts saw a steady increase in weekly revenue, reaching approximately $4.3K in late November. Weekly downloads showed a slight upward trend, peaking at 439 downloads in late October. Active users fluctuated slightly, ending the quarter at around 2.1K.
Folha de S.Paulo from Empresa Folha da Manhã S.A. maintained a steady weekly revenue, peaking at about $3.4K in the final week of December. Weekly downloads showed minor fluctuations, peaking at 1.2K in early October. Active users remained relatively stable, ending the quarter at around 44.9K.
O Globo also from Editora Globo, experienced a consistent weekly revenue, reaching its highest at approximately $2.3K in the final week of December. Weekly downloads showed a slight decline, ending the quarter at 498 downloads. Active users remained stable, ending the quarter at around 13.3K.
These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.