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AI Insights · Timothy · January 2024
Q4 2023 Snapshot: Fashion Games Surge in France
The latest Sensor Tower data reveals trends for the top 5 fashion games in France during Q4 2023, highlighting downloads and user engagement. Discover the performance of these stylish apps.
As the year wrapped up, the fashion gaming scene in France saw a mix of trends across various titles. Data from Sensor Tower provides us with a glimpse into the performance of the top 5 fashion games in the French market during the fourth quarter of 2023.
Project Makeover experienced a fluctuating quarter, starting with $52K in revenue and peaking at $66K before closing the quarter at around $58K. Downloads surged to 29K in late October and ended on a high note with approximately 29K downloads in the final week of December. Weekly active users showed an upward trend, climbing from 110K to nearly 117K by the end of the quarter.
Covet Fashion: Dress Up Game saw its revenue peak at $13K in early November, with other weeks hovering between $4K and $9K. The game's download numbers were modest, starting at 817 and spiking to 4.7K in the holiday season. Weekly active users increased steadily, reaching nearly 17K by the last week of December.
For SuitU: Fashion Avatar Dress UP, revenues were less consistent, with a notable peak of $4.8K in mid-November. Downloads showed a large jump in mid-October to over 2.6K but ended the quarter at 1.7K. The weekly active users started at 15.6K and saw a gradual increase, ending at around 20K.
MovieStarPlanet had a modest quarter in terms of revenue, with a high of $3.2K in early December. Downloads saw a rise in late October to 2.7K and concluded the quarter with 2.4K. The game's weekly active users showed a slight growth from 13.1K to 12.8K by the end of December.
Lastly, RuPaul's Drag Race Superstar had revenues that varied across the quarter, from $2.3K to a high of $3.1K in early December. The game's downloads were generally low, with a notable peak at 612 in mid-October, and ended the year with a mere 7 downloads in the last week of December. Weekly active users saw a gradual decline from 3.2K to 2.8K.
These insights into the French fashion game market are just a snapshot of the extensive data available at Sensor Tower. For more detailed analysis and data on app performance, Sensor Tower remains the go-to resource.
