Q4 2023 Recap: France's Fitness & Weight Loss Apps Performance

In Q4 of 2023, France saw significant activity in the fitness and weight loss app category. According to data from Sensor Tower, the top applications experienced fluctuating download numbers and weekly active users. Insights from Sensor Tower provide a comprehensive look into the performance of these applications.

Macadam - Walk And Earn, despite generating no revenue, maintained a substantial user base with weekly active users peaking at around 360K in the last week of December. Downloads saw a dip mid-quarter but rebounded to roughly 29K by year-end.

Yuka - Food & Cosmetic scanner demonstrated a consistent revenue with a slight increase to just over 8K USD in the final week of December. The app's downloads surged to 42K in the same period, while weekly active users showed a recovery trend, climbing back up to 548K.

For Basic-Fit, there was no revenue reported, but downloads and weekly active users exhibited a declining trend through the quarter. Downloads dropped to around 25K and active users decreased to about 508K by the end of December.

WeWard also saw no revenue, but it experienced a fluctuating download rate, ending the quarter at approximately 32K. The app's weekly active users showed a downward trend, finishing at around 4.2M in the last week of December.

Lastly, Strava: Run, Bike, Hike had a strong revenue performance with over 100K USD in the final week, reflecting a positive trend. Downloads for Strava spiked to over 41K, while weekly active users saw an impressive increase to over 1M by the close of the quarter.

For a detailed analysis and more insights on the performance trends of these applications, Sensor Tower offers in-depth data and analytics.