State of AI Apps Report 2025 is Live!
In the fourth quarter of 2023, the top five parenting applications on a unified platform in Norway demonstrated varied performances in terms of downloads, revenue, and active users. Here's a closer look at how each app fared:
Find my kids: live GPS tracker showed a stable revenue trend, starting at approximately $3.9K at the end of September and ending at about $3.5K in the last week of December. Weekly downloads fluctuated, peaking at 949 in early October before dipping to 516 by the end of the quarter. Active users remained relatively steady, fluctuating between 6.1K and 7.5K throughout the period.
Napper: Baby Sleep & Parenting experienced a peak in revenue at around $5.1K in early October, with a steady range between $2.8K and $4.6K for the rest of the quarter. Downloads saw a peak of 918 in early October but gradually decreased to 364 by late December. The app maintained a consistent active user base, increasing from 4K to 5K by the end of the quarter.
Be Closer: Family location had an impressive revenue increase, starting at $373 at the end of September and rising to $1K by the end of December. Downloads were modest, peaking at 125 in early October, and active users showed a slow but steady growth, reaching 105 by the end of December.
Sitly - The babysitter app maintained a stable revenue, starting at $3K and ending at approximately $2.6K in late December. Downloads were relatively low, with a peak of 213 in mid-October and a decline to 78 by the end of December. Active users showed a slight decline from 512 at the end of September to 324 in late December.
Preggers: Pregnancy & Baby App demonstrated strong revenue growth, peaking at $1.8K in mid-November and ending at about $1.4K in the last week of December. Downloads remained consistent, with a peak of 403 in early November and a slight decline to 226 by the end of the quarter. Active users consistently increased, reaching 8.6K by mid-December.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.